Rainforest Action Network- Rainforest Action Network (RAN) is made up of 43 staff members in San Francisco, CA and in Tokyo, Japan, plus thousands of volunteer scientists, teachers, parents, students and other concerned citizens around the world. They believe that a sustainable world can be created in our lifetime, and that aggressive action must be taken immediately to leave a safe and secure world for our children.
- Dubbed “some of the most savvy environmental agitators in the business” by the Wall Street Journal, RAN uses hard-hitting markets campaigns to align the policies of multinational corporations with widespread public support for environmental protection. They believe that logging ancient forests for copy paper or destroying an endangered ecosystem for a week’s worth of oil is not just destructive, but outdated and unnecessary.
- Rainforest Action Network has launched a campaign to stop U.S. agribusiness expansion in the rainforests. In a recent action, they have asked Archer Daniels Midland to sign a pledge to halt their palm oil madness. In particular, the pledge asks ADM to "once and for all commit to halting all direct or indirect engagement with companies that destroy tropical rainforest ecosystems for industrial biofuels."
- RAN is using a tactic that they have honed over the years: find a small number of U.S. companies connected to a problem and highlight that association to tarnish their public image until they back down from fostering the problem. It is often the case that a targeting a few high-profile firms provides significant leverage that would not be possible targeting individual plants or farmers. For example, at a RAN press event held at the ECO:nomics conference in Santa Barbara, Ed Begley Jr. said,
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